It would take 8 million analysts to uncover the world's economic, social, and environmental trends from daily satellite imagery. We knew there was a better way.

It Started with a Treasure Trove of Data

When the commercial space industry started building smaller satellites with nanotechnology, they also created a treasure trove of explorable data in the form of trillions of pixels. However, no software existed to interpret and contextualize the daily changes to the Earth.

Earth view

Translating the Enormity of Visual Information

Dr. James ‘Jimi’ Crawford, Ph.D., a former NASA scientist and leader of the Google Books initiative, founded Orbital Insight in 2013 on a mission to index the world’s physical activity.

From observation balloons during the U.S. civil war to reconnaissance aircraft during WWI to the Hexagon's physically ejected film footage that had to be caught by planes to the era of AI, Orbital Insight represents the next frontier in how humans better understand their planet.

Why now? Our founder got his inspiration from his experience working at NASA's AI and robotics projects on the Mars Rover and leading the Google Books initiative, which is cataloging humanity's knowledge. He then identified a shift in the industry when commercial space, cloud computing, and AI made the Earth "searchable".

Bucket catcher

Objective Intelligence Becomes a Reality

In today's world, the cost of computers is becoming less and less expensive, and there's been an explosion of sensors. As we look to new ways to quantify activity on Earth, these developments have made objective intelligence possible.

By applying artificial intelligence to geospatial data, Jimi’s vision of objective intelligence became a reality; his company developed software that today is used by the world’s leaders in corporate businesses, governments, humanitarians, and environmental organizations.

The earth, in detail, is now searchable from your desktop.

While we are deeply rooted in space, satellites are just the beginning of our journey:

Orbital Insight Timeline

  • 2013
    Orbital Insight founded
  • 2014
    Strategic partnerships formed with the world’s satellite providers
  • 2015
    Development of core data science, computer vision, and machine learning to contextualize millions of daily satellite images
  • 2016
    Orbital Insight works with hedge funds and US government to track global oil storage, Chinese construction trends, agricultural yields, and retail traffic
  • 2017
    Orbital Insight opens Asian and European offices to meet the global demand for geospatial analytics
  • 2018
    New data sources widen the scope of geospatial analytics with SAR, geolocation, AIS, aerial data, and connected vehicles
  • 2019
    Orbital Insight launches the GO platform, opening up geospatial data and AI to everyone
  • 2020
    Orbital Insight aids governments, businesses, and NGOs as they navigate the impacts of COVID-19